How can you talk to me if you don’t know where I’m from?

Here’s the scene: You’re in a really cool bar with salt-water aquariums, chic lighting and beautiful people when suddenly you hear someone’s very familiar and captivating accent (insert visual of gorgeous international film star here.) First thing you’re most likely going to say is, “Hello. May I ask where you’re from?” Well, if you have some serious game you might be a little more smooth and charismatic with your question, but you get the point. That simple inquiry can open up a whole line of conversation. By knowing something as simple as where someone is from, you can easily chat them up and hey! relate to them from the first meeting. It’s a small world, so there is a high probability that you’ve got something in common that gives you that “in.” Well, the same is true online.

If you understand just a little bit of information about an online user, you can tailor your online endeavors to their liking. Chances are, they will have a weak spot for the commonality and BAM! - they carry out your call to action. That’s the online equivalent of earning yourself a second date my friend. Consider Digital Element’s IP Intelligence technology, NetAcuity, to be your online wingman. With IP Intelligence, you’ve got that “in” and an advantage over your competition in the bar—or the Internet, as the case may be.

And, because our IP Intelligence technology was designed to respect the privacy of the individual and contains information collected solely from a user’s IP address, privacy-invasive techniques such as alien probes, cookies and intrusive scripts are never used in our data collection methods. Otherwise that would be creepy. And we are anti-stalking. Another cool thing is that NetAcuity utilizes 20 data mining techniques – which we refer to as “secret sauce” - and a team of dedicated, super-fly data analysts to provide interactive industry leaders with the most comprehensive set of IP Intelligence data available.

How do we differ from the competition?

Simple. Digital Element is the leading provider and delivers the de facto standard in IP Intelligence technology. We not only invented and patented
the technology, which is cool in itself, but we are responsible for its evolution. When first introduced by the company in 1999, this technology was called “geo-intelligence” or “geolocation” technology, but has evolved in to much more than just plain ‘ol geographic information about an online user.

Our IP Intelligence provides coverage for 99.9999 percent of the Internet and collects more than one million points-of-view daily from different online vantage points. With the combination of our patented technology and our team of dedicated data analysts, some of the world's largest web properties and online businesses have chosen Digital Element for access to the most comprehensive set of IP data available to deliver targeted online advertising, content localization, geographic rights management, local ad serving, local search optimization and enhanced analytics.

With IP Intelligence, you can perfect audience segmentation capabilities and targeting based on parameters such as*:

Click here to download the NetAcuity product sheet.

*If you’re from outer space and reading this, sorry, we aren’t excluding you intentionally. We just don’t have intergalactic geotargeting capabilities ready for release. If you’d like to sign-up for our newsletter, we’d be happy to notify you when it’s available.


What else makes Digital Element’s IP Intelligence the Industry Standard?

Because accuracy is the new black… Our IP Intelligence data is the most accurate in the industry: country-level targeting (IP country) is over 99.9 percent accurate and city-level (IP city) is over 94 percent accurate, worldwide.

We can’t leave anyone out - we’re just not like that... NetAcuity provides coverage for 99.9999 percent of the Internet and collects more than one million points-of-view daily.

The other type of “IP” around Digital Element… Our company enjoys strong intellectual property rights for its patented IP Intelligence. As a matter of fact, as inventors of the IP Intelligence space, we were the first to file patents. But we guess that’s obvious….

No rocket science degree required… NetAcuity can be used as a standalone product or can be seamlessly integrated within existing enterprise IT platforms, quickly and easily.

Having a little extra support is never a bad thing... 24x7 Customer Support is free and continues to receive customer accolades (a fancy term for high-fives) for responsiveness and thoroughness - how's that for meeting mission-critical requests?

NetAcuity Tidbits & Some Techie Stuff

• Provides support for a variety of popular computing platforms
• Simple and seamless integration with a client’s applications
• API provides support for a wide array of programming languages
  and client platforms
• High-performance database server
• Scalable to grow with a client’s increasing traffic requirements
• Unsurpassed processing power
• Up and running in as little as 20 minutes

Feel free to contact us, say hello and see what IP Intelligence can do for your business. For more information on Digital Element’s IP Intelligence,
click here to download the NetAcuity product sheet.